Nufferton

Sweden’s Nufferton was born of the simple yet brilliant idea of given the often forgotten and underappreciated pyjama a modern refresh. The brand’s designs combine understated Scandinavian design with a healthy dose of playfulness.

Swedes spend more time at home than any other country in the world, so it is perhaps unsurprising that Nufferton was conceived in Sweden’s capital, Stockholm. Today, its unisex loungewear is a firm favourite among pyjama lovers everywhere.